Meet the new and improved HWG Wax — same all-day strength, now easier to work with. We softened the formula so it’s smoother to scoop, quicker to break down, and effortless to apply, without losing the rock-solid hold that made it a customer favorite.
Designed for maximum control and a true matte finish, this wax keeps your style locked in from dawn to dusk — whether you’re shaping shorter cuts or taming thick, unruly hair. It’s a high-performance formula built for real life, not photo shoots.
Made with clean, non-toxic ingredients that rinse out easily and leave hair feeling healthy, not heavy. Lightly scented with our signature Pinewood scent: fresh, natural, and unmistakably HWG.
For best results: Spread into dry hands and apply to damp hair. A little goes a long way.
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matt s
The Best!
This is the absolute best hair product on the market. Perfect amount of hold while still providing volume.
FIBRE
Dustin McBride
Just enough scent without being too much
I have always loved the pinewood scent, and now I can take it with me every day, but also it's not overbearing like most colognes!
PINEWOOD BODY MIST
Casey
Palo Santo Magnifico
Love this scent. Mist is very fine are scent lasts all day. Compliments the deo perfectly. Loving it
PALO SANTO BODY MIST
Shaun Swegman
Good product for people who don’t want to look like they’re using anything
HWG paste gives you control over your style and adds body, but looks natural. It doesn’t hold like pomade or the hairspray bands used in the ‘80s, but it also won’t make your hair crunchy or look like it was styled with a tub of petroleum jelly. It’s particularly good for taming finer hair that likes to get blown all over the place by the slightest wind. For ease of use, safe ingredients, and a light hold, I’ve found nothing better.
PASTE
Eric S.
Outstanding product
Tames and gives texture to curls adding structure without a lot of weight. The product I’ve been in search of for years.